Marketing is communicating the value of a product, service or brand to customers, for the purpose of promoting or selling that product,service, or brand.
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David Calhoon and Jeff Bond from Strategic Consulting Services, Inc. discuss how they build relationships with automotive dealerships.
David Calhoon, Vice President of Strategic Consulting Services, Inc., talks about the importance of mentorship and collaboration.
David Calhoon, Vice President of Strategic Consulting Services, Inc., talks about how the 98% try to sell themselves and their company from minute one without first trying to understand who the perspective customer is and what’s important to them. The 2% takes the opposite approach by first seeking to understand the customer and their needs over focusing on their own agenda.
